Adsterra Review | OfferGrade.com

Adsterra is an advertising network with push, popunder, video and banner traffic from all over the world, three-level anti-fraud protection, a wide choice of advertising formats and a large number of payment methods. The company appeared in 2013 and since then it has been helping both advertisers and owners of various platforms (from their own websites to blogs in social networks) to earn money. The advertising network drives 1 billion impressions per day and provides CTR of 15-20% on top advertising formats.

Adsterra advertising features

Adsterra offers you traffic with the following features:

traffic from all over the world (248 GEOs in total);
ratio between mobile and desktop traffic: 70% to 30%;
traffic volumes by region (per day): North America - 46M, South America - 44M, Europe - 84M, Africa - 35M, Middle East - 11M, Asia - 204M, Australia & Oceania - 7M, CIS countries - 14M;
main themes of sites in the Adsterra system: Entertainment, Movies Online, Downloads, Streaming, Adult, Filehosts, Anime, MP3/Music, etc.

Available ad formats at Adsterra

Adsterra is rich in advertising formats, including exclusive and authored ones. In the network you will find such options as:

Popunder, a pop-up banner that is displayed on the site automatically. If the user tries to close one ad offer, a new one appears in front of them. This format accounts for 1.3+ billion impressions per week and is suitable for the promotion of utilities, subscriptions, software, data and gambling.
Web push, classic push notifications that require user subscription.
Native ads, an ad skillfully embedded in the news feed. According to Adsterra statistics, the click rate is 8 times higher than that of classic media ads. Such placement adapts to the content of the site and allows you to bypass blockers like AdBlock. The format is suitable for games, dating, gambling, financial themes and push subscriptions.
VAST pre-roll video, a 10-second ad before the video shown on the website. It’s effective for increasing brand awareness. It supports VAST/VPAID, hosting your promos is also available. Suitable topics: gaming, gambling, dating, e-commerce, finance.
Banners (banner advertising), banner placement of popular sizes. It’s classic and still working format. It is characterized by low price, optimal for games, dating, software and subscriptions. Available sizes: 160x300, 160x600, 300x250, 320x50, 468x60, 728x90, 800x440.
Social Bar, Adsterra's unique ad format, which is a new generation of interactive push notifications. It includes both exclusive and updated In-Page Push, Chat, Survey, as well as Video Bars and Banners ad types with the ability to customize the ad.

Social Bar has its own sub-formats among which there are:

In-Page Push are notifications, which have become a great alternative to web push. However, unlike them, In-Page Push doesn’t require a subscription and works in all browsers. The design is fully customizable.
Custom Banner (animated HTML, CSS creatives) is a new generation of banners that are ideal for promotions: here you can add timers, counters and an interactive shopping cart.
Chat Bar, notifications and a chat window on the site that support conversational scenarios. With this format, you can engage the user in a dialog and then take them to the advertiser's page. This format can be fully interactive or triggered as a notification.
Video Bar, short demo videos, teasers and trailers that allow you to promote products, training courses and movies, as the format is aimed at achieving interest and targeted actions from the audience.
Survey Bar is a format with which you can conduct surveys and polls among your target audience and motivate them to fill out questionnaires. Besides the fact that this way you will interest your users, you can also filter your audience by the answers. This format doesn't bore or annoy people, but only makes them click on the options available to them or write answers to interesting questions.

Technical support for advertisers:

Tickets in your personal cabinet.

FAQ for Advertisers

Adsterra for publishers

As a publisher, you can earn money with Adsterra by placing their ads on your website or app. You’ll be paid per impression, click, or conversion. The amount of money you earn will depend on the ad format, targeting, and other factors.

Advantages of Adsterra for publishers:

Huge number of advertisers with direct offers
The ability to control the frequency of advertising, feeds and the amount of advertising through Adsterra's flexible settings.
Internal development of anti-Adblock will increase your revenue.
Detailed real-time statistics in your personal cabinet, available API integration.
Smart optimization system that allows you to select the most relevant audiences of the offer’s site

Also, the net has an open-ended referral program - 5% of earnings goes into your income from attracted publishers.

To get started with Adsterra, you will need to create an account and verify your website or app. Once you have verified your account, you can start placing ads.

Technical support for advertisers:

Tickets in your personal cabinet.

Tips for Publishers

Conclusion

Over 9K advertisers (brands, affiliate marketers and media agencies) and over 13K publishers (website and app owners, webmasters, bloggers) are currently working with Adsterra. If you work in one of the verticals mentioned in our review, we recommend you to test Adsterra.

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