
MGID
Ad formats: Native, Push, Display, Video
Cost models: CPM, CPC
Deposit methods: Wire, Paxum, PayPal, WebMoney
Min deposit: $100
Top verticals: Gambling, Nutra, Finance, Dating, Travel, Mainstream
Top GEOs: CZ, KZ, BR + 68
MGID advertising features
The MGID traffic is as follows: 57% of the audience are men, 43% are women. 70% of users view content on their mobile devices, 23% on PCs, and 7% on tablets. 22% of traffic is from CIS countries. Europe accounts for over 30 billion impressions per month, Asia-Pacific for over 44 billion impressions per month, India for over 16 billion impressions per month, Latin America for over 18 billion impressions per month and North America for over 13 billion impressions per month.
Since MGID cooperates with large enterprising companies and world famous brands (MTV, KIA, Qatar Airlines, etc.), the list of verticals to work in this network is not limited to the usual ones for affiliate marketing, but MGID's traffic converts best on mainstream dating, nutra, licensed casinos, binary options, and travel offers.
Moderation of advertising creatives and landing pages in MGID is quite strict, so before launching a campaign managers ask to make sure that teasers, landing pages and offers meet the requirements. A full list of requirements for design and content can be found here: https://help.mgid.com/creative-content-manuals-ru/. Ads in English are moderated within 24 hours, while in other languages the moderation process may take 72 hours.
MGID has some handy developments that are great time savers and allow you to fine-tune your campaigns:
- Selective Bidding allows you to add/exclude sources to your campaigns, raising the bid on converting sites, and lowering the bid where results aren't as good.
- Traffic Insights is an almanac of traffic in MGID. There are three tabs in this section: Hot Opportunities, Low Competition, Best Performing. The section names speak for themselves, but if you hover over the section name you will see a detailed breakdown.
- Price Recommendation Engine works when you need to scale your campaigns and you want to estimate how much you need to raise your bid to get more traffic.
Moreover, MGID has an AI-based algorithm of automatic placement for convenient work with traffic, which will determine the most converting placements and automatically insert a suitable ad there
You can refill your balance using WebMoney, PayPal and credit cards (Visa, Mastercard, American Express).
Available ad formats at MGID
The main advertising format in MGID are native widgets divided into the following categories:
- Traditional widgets which intertwine with site info. Placeholders can vary: sidebar, head, under article widgets. They are all +/- the same in terms of performance.
- Smart-widgets which use AI to determine where best to place on the page.
- In-content widgets which are embedded in the site, and sometimes they cannot be visually separated from the article or the other text at all. MGID says that such widgets are based on user interests, which is really cool.
- Video widgets is an interactive format of advertising which will help bypass the banner blindness of users.
MGID also has adaptive native advertising formats: brand performance widgets and push notifications;
Technical support for advertisers:
The knowledgebase for advertisers: https://help.mgid.com/advertisers
MGID for publishers
Publishers who want to join MGID and meet the requirements of the platform can count on 1-3$ RPM. The platform's requirements to publishers cannot be called strict, but even the basic requirements will be higher than usual. Moderation is carried out manually, and if illegal content, suspicious traffic, bots or malware are noticed, it is a definite lifetime ban.
Payouts are made once a month (NET30 terms) via WebMoney, PayPal or Wire Transfer. The minimum withdrawal amount is 100$. Available currencies: UAH, USD.
Technical support for publishers:
The knowledgebase for publishers: https://help.mgid.com/publishers
Conclusion
MGID is currently among the top 3 advertising affiliates in the world in terms of traffic turnover. It is a recognizable brand and advertising platform not only for experienced publishers, but also for large marketing agencies, webmasters and targeters. With a rich knowledge base, detailed FAQs and tons of advanced features, it's easy to get started.
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